Sync Licensing
Can I License Music I Don't Fully Own?
It depends on what you own. Sync placements require clearance of both the master recording and the underlying composition. If you don't control both, the parts you don't own must be cleared separately.
Every sync placement requires two separate clearances: the master use license (for the recorded audio) and the synchronization license (for the underlying composition). If you own both — meaning you recorded it and wrote it — you can license the placement yourself. If either side is owned or co-owned by someone else, their approval is required before the placement can proceed.
Attempting to license music without clearing all ownership interests is a legal risk. Placements that proceed without proper clearance can result in the content being pulled, financial liability, and damage to the artist's relationship with the licensing party. Always confirm ownership on both sides before agreeing to any sync deal.